Podcasts are a great way to tell your story to your audience. Over the past few years there has been a trend in popularity of podcasts. This makes it increasingly more difficult to attract an audience. A great way of getting more people to listen to your podcasts is to advertise them.
Most likely you have some sort of RSS feed for your podcasts. FeedLabs provides an easy-to-use solution for advertising using RSS feeds. Moreover, we provide tooling to easily create attractive creatives for your ads; enabling your brand to be more visible and increasing traffic significantly.
Measuring results of your podcast ads can be difficult. We fixed that for you, below you can discover your new way of monitoring the effectivity of your campaigns.
This is a demonstration of our dashboards. The data does not reflect any real world results.
Podcast | Relevance Score | Spend | Impressions | CTR | ||
---|---|---|---|---|---|---|
1. | How to increase your podcast reach | Above average | €420 | 483.0k | 2.4% | |
2. | Get inspiration for new podcasts | Average | €450 | 412.0k | 2% | |
3. | Maintaining the conversation | Average | €320 | 242.0k | 1.9% | |
4. | Upgrade your gear | Average | €500 | 492.0k | 1.8% |